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Social Media Management University 2024

Social Media Management

IPB University

A structured social media management program to make campus stories more consistent, useful, and credible.

Campus Feed

Overview

Client
IPB University
Work Type
Social Media Management
Client Type
University
Year
2024

Scope

Content PlanningCampus CommunicationSocial Media

Deliverables

  • Editorial calendar
  • Content pillars
  • Social media assets
  • Monthly reporting

Challenge

Campus communication needed consistency across recurring stories, public updates, and audience expectations.

Solution

Vireka developed content pillars, editorial planning, and social media assets that gave the campus feed a clearer rhythm.

Outcome

The channel became easier to manage, easier to scan, and more consistent as a public-facing communication touchpoint.

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