Challenge
PAM Jaya needed a corporate profile format that could communicate its role as a public utility company in a more modern and engaging way. The challenge was to present institutional information in a format that felt clear, credible, and relevant for audiences who are increasingly familiar with interactive digital experiences.
Solution
Vireka developed an augmented reality video profile that combined corporate storytelling with an interactive viewing experience. Through visual narrative, mobile-based access, and AR-style presentation, the profile was designed to make PAM Jaya’s identity, services, and public role easier to understand while giving the content a more innovative and memorable format.
Outcome
The project helped PAM Jaya present its institutional profile in a more contemporary digital format. By combining video production with an augmented reality experience, the content became more accessible, interactive, and aligned with the company’s effort to communicate public service value through modern media.
